Affiliate Marketing, Internet Marketing, Self Enrichment

According to a report from WebProNews, the blog Bankaholic.com was sold for $15 million. Bankaholic.com is considered an authority in the banking industry. Darren Rowse who knows a thing or two about blogging success says, “If this price is true it’s a fairly decent sale for Mr Wu (understatement of the year) – the blog [...]

It’s Thursday evening and I’m checking my stats on the BigNews.biz site. Traffic for the day was good, but one particular press release went to the top of the popularity list in less than a day.

Yahoo will go ahead with its search advert agreement with Google, despite complaints from various parties that it will reduce competition in search marketing on the internet. The deal will see Google sell adverts alongside Yahoo search results on some of its pages and Hilary Schneider, vice president of Yahoo US, told the BBC that [...]

Email marketing can prove to be “critical” to the success of affiliate programs, according to an expert. Regimantas Andre, the creator of affiliate network Click2Sell, has warned that while the channel can be a “superb way” to increase a business’s income, its usefulness can be affected if emails are mistaken for spam.

This article discusses marketers’ liability for the actions of their marketing affiliates (what I refer to as affiliate liability). The affiliate liability issue has become red hot recently because numerous plaintiffs have taken aggressive legal positions seeking to expand the boundaries of affiliate liability. In three recent rulings, courts have emphatically rejected these expansive liability [...]